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Research.
- The number of hunting and fishing licenses sold in the viewing area of CSE Outdoors is approximately 904.000, which translates to over 32 million dollars on licenses.
- Over one half billion dollars are spent annually on hunting and fishing accessories in the CSE Outdoors viewing area.
- In the Houston DMA 1.4 million people participated in the past 12 months in hunting & fishing activities.
- 1.150.000 people in the Houston DMA own an SUV.
- 1.567.000 people in the Houston DMA own a Pick Up truck.
- The average income of individuals who participated in hunting or fishing in the past year is approximately $91.500.
- The average household income of adult boat owners in Houston is $112.207.
- While over 200.000 Houstonians participated in boating activities in the past year, 195.812 own a Boat.
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